The New-Gen Materials & Who’s Using Them

by Vivienne Austin on

As consumer demand for environmentally friendly materials increases, innovative next-gen fibres have emerged as a viable alternative to synthetics and animal-based products. Acting as a replacement for materials...

The Truth About Textile Waste

by Vivienne Austin on

There’s been a lot of concerning news regarding textile waste over the past few months. From Indonesia’s horrible landfill fire to the textile waste caused by online shopping...

The Pros And Cons Of Textiles Made From Food Waste

by Vivienne Austin on

In the past few years, we’ve all seen a rise in demand for vegan and ethical fabric alternatives, which has slowly led to a wide variety of more...

The Dark Side Of Modelling

by Vivienne Austin on

The fashion industry has faced ongoing issues of diversity and abuse. Recently, the Sunday Times conducted an investigation into the potential exploitation of models by agencies and talent...

The Fashion Industry’s love for leather

by Vivienne Austin on

The issue with leather Fashion's love of leather is a leading cause of the Amazon's rainforest destruction, alongside beef and soya. The level of destruction that's happening is...

The Forever Chemicals in Fast Fashion

by Vivienne Austin on

If you’ve been following us in our sustainability journey, you’ll likely be aware that the fashion industry's use of toxic chemicals has long been associated with the brightly-coloured...

The New Viscose

by Vivienne Austin on

Viscose rayon is a textile known by many names and often marketed as eco-friendly, but it has a complex history. Rayon is a versatile material that goes by...

Greenwashing vs Greenhushing

by Vivienne Austin on

As consumers, it's important to consider the impact of the products and services we use on the environment. However, distinguishing between companies that genuinely care about the environment...

Silhouettes, colours and accessories from LFW

by Vivienne Austin on

As always, London Fashion Week has delivered an array of fashion trends to draw inspiration from. But this time, it's not just the runway that's making a statement...

How is AI battling counterfeit culture?

by Vivienne Austin on

The rise of counterfeit fashion products is a growing concern for the industry, with many brands starting to turn to artificial intelligence for help in tackling the issue....