The New Innovative Materials

by Vivienne Austin on

The fashion industry has faced criticism for its negative environmental impact, from the production of materials to the disposal of garments. As a result, sustainability has become a...

The role of waste in the fashion industry

by Vivienne Austin on

The fashion industry's excessive waste is a result of overproduction, overconsumption, and inadequate end-of-life solutions. According to the Ellen MacArthur Foundation, the equivalent of a garbage truck load...

Fabric Innovation: The Future of Fashion

by Vivienne Austin on

The fashion industry holds a lot of power in terms of its impact on the environment, and it's no secret! The industry generates at least 10% of global...

The benefits of B Corps

by Vivienne Austin on

If you’re interested in the environment, business and sustainability like us, you must have heard about B Corps already, or Benefit Corporations: These are companies that aim to...

Cracking down pinkwashing

by Vivienne Austin on

We all know it: It's vital for brands to support LGBTQ+ rights as it's a matter of equality, inclusivity, and human rights. By openly endorsing and advocating for...

Working towards Fabric Circularity

by Vivienne Austin on

The fashion industry's wasteful production cycles have accelerated in the era of ultra-fast fashion (often known as fashion on steroids), with clothing contributing to significant environmental damage. In...

Can ‘Made in China’ ever go green?

by Vivienne Austin on

When we read ‘made in China’, we automatically think of words such as cheap, accessible, high-end replacement products. Is it just a stigma and where does it come...

The Plastic in Vegan Leather

by Vivienne Austin on

In the last few years, we've seen many brands looking into vegan alternatives to real leather in the hope of delivering a demand for a more sustainable and...

Rana Plaza’s 10th anniversary

by Vivienne Austin on

The Rana Plaza disaster was an industrial tragedy that occurred on April 24th, 2013, in Bangladesh. Over 1,100 people, mostly garment workers, lost their lives and thousands were...

Earth Day: Everything you need to know

by Vivienne Austin on

Earth Day is an international day devoted to our planet and aiming at drawing attention to the environment issues and promoting conservation and sustainability. Each year on 22...